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How to Use the Scan Analyzer for an Instant SEO Action Plan

A completed GeoGrid scan gives you a lot of useful data, from ranking heatmaps to lists of competitors. While this information is valuable, it can be difficult to know what to do with it all. Trying to find the answer to “What should I do next?” in hundreds of data points often leads to “analysis paralysis,” where you have too much information to make a clear decision. This can cause you to miss opportunities to improve your local SEO.

The Scan Analyzer was built to solve this problem. It connects your raw data to a real strategy. With a single click, this AI-powered tool turns your scan results into a simple, prioritized to-do list. It gives you an instant, actionable plan to improve your local visibility and grow your business.

🎯 Who is this for?

SEO Agencies, Multi-Location Businesses, Marketers, and Business Owners.

📋 What you’ll need

  • A completed GeoGrid scan (One-Time or Recurring).
  • A Local Dominator subscription.

⏳ Time to complete

Approximately 1-2 minutes.

Why Use the Scan Analyzer?

After you run a GeoGrid scan, you get a visual heatmap and see how you rank against competitors at every point on the grid. This shows you what your local performance looks like. The Scan Analyzer tells you: so what and what to do next.

Scan → Analyze → Act workflow of Local Dominator Scan Analyzer Tool

Overcoming SEO Data Overload

SEO professionals often have too much data. While metrics are important, the sheer volume can be paralyzing. This happens when over-analyzing a situation stops you from taking any action at all. You can see the heatmap, but which low-ranking spot should you fix first? You have a list of competitors, but which ones are the biggest threats? This uncertainty leads to slow decisions and makes it hard to improve your strategy.

How Local Dominator’s Scan Analyzer Prioritizes SEO Tasks

The Scan Analyzer works like an automated SEO strategist. Its AI engine studies all the data from your scan and turns it into a clear, visual report. Instead of spending hours comparing data points manually, you get an immediate, prioritized action plan. This lets you move from collecting data directly to taking action.

Here are the key benefits of using the Scan Analyzer:

  • Get a Prioritized To-Do List: The Scan Analyzer finds the most critical “visibility blockers”—the core issues hurting your local rankings. It tells you what to fix first so you can focus your efforts where they will have the biggest impact.

  • Save Hours of Manual Analysis: The AI engine does in seconds what would take a person hours to do. It automatically reviews every data point and competitor, freeing up your time for strategy and client communication.
  • Create Professional Client Reports: The Scan Analyzer creates shareable, white-labeled PDF reports that clearly explain key issues and opportunities. This is a great tool for agencies that want to show their value and make data-driven recommendations.

The Scan Analyzer report in Local Dominator, a local SEO tool feature for client prospecting

  • Make Smarter, Faster Decisions: By removing the guesswork, the Scan Analyzer gives you a clear roadmap to improve local visibility. You can go from understanding the problem to fixing it, which speeds up your SEO results.

How to Generate Your First Analysis Report

Creating a Scan Analysis Report is a simple, one-click process. The feature is available for any scan that has a “Completed” status.

Step 1: Locate a Completed Scan

First, go to a scan that has finished running. You can find your completed scans in two places:

  • The Scans dashboard for one-time scans.
  • The Scans dashboard for recurring scans or scheduled campaigns.

finished one time scan

Step 2: Run the Analysis

You have a few options for starting an analysis, which lets you generate reports for a single keyword or for entire campaigns at once.

  • From the Scan History Dashboard: To analyze your most recent results, click the More Options menu and choose Analyze last scan. The system will then process the report. To see the outcome, click the View Report icon (📄🔍) and check the results for each keyword.

How to start Scan Analyzer from history scans

  • From the Heatmap View: Open any completed scan to view its heatmap. At the top of the results page, you will find an Analyze button. Choose a date from the timeline and a keyword that you want to analyze from the vertical list. Clicking Analyze will generate a report for that specific scan and keyword.

Activating Scan Analyzer via heatmap view

Step 3: View, Share, or Download Your Report

Once the analysis is finished, which usually takes a few seconds, the button will change to View Report. Clicking this opens the full analysis. From there, you have two options for sharing it:

  • Share Report: This creates a shareable link that you can send to clients or team members. The report can be fully white-labeled with your agency’s branding.

Sharing Scan Anaylsis Results

  • Download: This saves the report as a PDF, which you can easily attach to emails or add to client presentations.

Understanding Your Scan Analysis Report

The Scan Analysis Report is designed to tell a clear story. It starts with a broad summary of your visibility, then moves to competitor details, and ends with a specific action plan. Each section uses the scan data to create a simple list of strategic next steps.

Local Visibility Summary

This first section gives you a quick overview of your current local SEO performance. It summarizes the heatmap data and estimates the potential impact on your traffic and revenue based on your rankings. It also points out the main factors affecting your performance, like high competition or a low number of reviews in certain areas, and sets a clear goal for improvement.

Local Visibility Summary in Scan Analysis Report | Local Dominator

Competition Overview

This section saves you from having to manually click through dozens of competitor heatmaps. It identifies the top-performing competitors in your specific scan area and, more importantly, explains why they are doing well. The overview shows the specific strengths your competitors are using, such as getting more reviews or having a better local content strategy, giving you a clear goal to aim for.

Smart Geo Analysis

Here, the report connects your ranking performance to specific, high-value geographic areas. It shows how your visibility lines up with key customer zones and identifies the factors—like competitor density or review volume—that are affecting your rankings in those spots. This analysis helps you focus your efforts on the areas that will give you the best results.

Using the Action Plan to Prioritize SEO Tasks

The final and most important section of the report turns all the insights into a clear, categorized list of next steps. This is your roadmap, broken down into simple tasks that are easy to share with your team or clients.

Best Practices for Using the Scan Analyzer

To get the most out of the Scan Analyzer, make it a regular part of your workflow. Whether you are an agency managing clients or a business with multiple locations, the tool can improve your reporting, strategy, and efficiency.

Tips for Agencies

The Scan Analyzer is more than just a tool for analysis; it’s also a powerful asset for communication and business development. It helps you have more strategic, data-driven conversations with clients and makes upselling a natural next step.

  • Enhance Client Reports: Add the Scan Analysis Report PDF to your monthly reports for clients or company stakeholders. It simplifies complex GeoGrid data into a format clients can easily understand, answering their two biggest questions: “What progress has been made?” and “What are we doing next?”. This transparency builds trust and shows the value of your services.
  • Justify Upsells with Data: Use the report’s findings to make data-backed proposals for new services. For example, if the report finds major inconsistencies with your client’s business information online, you have clear evidence to justify upselling a citation management service. This frames the upsell as a necessary solution to a documented problem.
  • Streamline Prospecting & Onboarding: Run a GeoGrid scan and analysis for a potential client before your first meeting. The report is a great asset to leave with them, as it shows your expertise and the opportunities you’ve already found. For new clients, the report is the perfect kickoff document to set a clear baseline and create a plan for the first 90 days.

Tips for Multi-Location Businesses

For businesses managing many locations, the Scan Analyzer offers a scalable way to track performance, maintain brand standards, and apply successful strategies across the entire company.

  • Benchmark Location Performance: Run the same scans and analyses for each of your business locations. The reports provide a quick way to see which branches have foundational SEO problems, like incomplete Google Business Profiles or low review scores. These insights can be shared with local managers as a clear scorecard for improvement.
  • Identify and Replicate Success: Compare the analysis reports of your best-performing locations with your underperforming ones. This will quickly show you what makes the difference—like more frequent Google Posts, better photos, or faster review responses. You can use these findings to create an internal guide of best practices, allowing you to apply the successful tactics from your top branches to all other locations.

Frequently Asked Questions

Is the Scan Analyzer hard to use?

Not at all. It is designed to be a one-click tool. If you can run a scan, you can generate an analysis report in seconds.

How is this different from other SEO audit tools?

Most tools just give you data. The Scan Analyzer interprets the data from your specific GeoGrid scan and turns it into a prioritized action plan. It tells you what to fix first based on your unique local market and competitors.

Can I white-label the analysis report?

Yes. All shareable reports, including the Scan Analysis Report, can be fully white-labeled with your own branding for a seamless client experience. This feature is available on all plans.

Does the analysis use extra credits?

No. The Scan Analyzer feature is included with Advanced and Pro subscriptions and does not use any additional credits. Its use is based on your plan level, not your credit balance.

What’s the first thing I should do with my analysis report?

Start by reviewing the “Action Plan” section. This gives you a prioritized list of tasks, beginning with the most critical issues that are hurting your visibility. Fixing these items first will have the biggest impact on your local rankings.

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